{"id":3221,"date":"2020-06-26T20:35:34","date_gmt":"2020-06-26T13:35:34","guid":{"rendered":"https:\/\/www.hoangthanhthanglong.vn\/en\/?p=3221"},"modified":"2023-05-26T09:52:41","modified_gmt":"2023-05-26T09:52:41","slug":"boosting-tourism-activities-at-thang-long-imperial-citadel-in-the-wake-of-covid-19","status":"publish","type":"post","link":"https:\/\/hoangthanhthanglong.vn\/en\/boosting-tourism-activities-at-thang-long-imperial-citadel-in-the-wake-of-covid-19\/","title":{"rendered":"Boosting tourism activities at Th\u0103ng Long Imperial Citadel in the wake of Covid -19"},"content":{"rendered":"

The Central Sector of the Imperial Citadel of Th\u0103ng Long-H\u00e0 N\u1ed9i was inscribed on UNESCO List of World Heritage in the autumn of 2010, on the very occasion of the millennial anniversary of Th\u0103ng Long. This relic complex is closely linked to the history of the capital city of Vietnam, Th\u0103ng Long in the past and Hanoi at present.<\/p>\n

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Th\u0103ng Long Imperial Citadel, a place of great interest for children.<\/em><\/p>\n

From this heritage site, which is located at the heart of the Ba \u0110\u00ecnh Political Centre, it is easy to reach other famous places of interest such as Ho Chi Minh Mausoleum, Presidential Palace, Ho Chi Minh Museum, Temple of Literature, Hanoi Old Quarter, West Lake, \u0110\u00f4ng Ng\u1ea1c Ancient Village, B\u00e1t Tr\u00e0ng Ceramic Village, etc.<\/p>\n

It is also a unique archaeological site where thousands of artefacts that are historically, scientifically and culturally significant have been unearthed, giving visitors a better understanding of traditional culture and the historical breadth of over one thousand years of Th\u0103ng Long – H\u00e0 N\u1ed9i. It is hard to find an archaeological site that bears so many alternating cultural layers elsewhere in the world. In the course of history of Th\u0103ng Long – H\u00e0 N\u1ed9i, the Imperial Citadel of Th\u0103ng Long is a must for whoever coming to Hanoi as a visitor.<\/p>\n

To give the site a destination brand in the millennial city, the Th\u0103ng Long – H\u00e0 N\u1ed9i Heritage Conservation Centre in the fast few years has made a lot of efforts in terms of enhancing the visibility of the site and improving the quality of visitor service. Efforts to improve and upgrade the destination have been lauded by tourists, including, for example, making sure the restrooms meet standards, planning the welcome gate, the reception area, the interpretation panels and signposts, renovating the flower garden miniature landscape, mini-scenes, growing seasonal flowers like sunflowers, peach blossoms, roses; developing convenient technological products for visitors like free wireless connection, smartphone-based site interpretation app, interactive screen explaining the history of Th\u0103ng Long Imperial Citadel, devising folk art performance programmes and new products in service of visitors.<\/p>\n

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Interactive screen explaining the history of Th\u0103ng Long Imperial Citadel is a convenient tool that has recently been introduced to visitors.<\/em><\/p>\n

Many events organized by the Centre such as Vietnamese T\u1ebft, Celebration of Mid-Autumn Festival, folk music performance, water puppetry, thematic exhibitions, heritage education for children, etc. have left good impressions on visitors. Bringing heritage to the general public, the community, and especially the young generation is believed to help also preserve and promote the heritage values in a sustainable manner.<\/p>\n

Responding to the demand-stimulating package titled \u201cVietnamese people travelling Vietnam\u201d, the Th\u0103ng Long Imperial Citadel has also actively initiated a number of appealing activities such as the Fragrance and Beauty of the Herbal Medicine in Double-Fifth Festival\u201d which recreated the traditional customs and mores of the Vietnamese people during the Double-Fifth Festival, introducing the art of tea appreciation in the feudal court as well as many other exchange and experiential activities.<\/p>\n

The Centre has worked with H\u00e0 N\u1ed9i Tourist Travel Agency to devise a sightseeing package titled \u201cA touch on the past\u201d for domestic visitors.<\/p>\n

The sightseeing package will bring tourists unique experience, such as visiting the heritage site with a focus on the most popular spots like the Main Gate (\u0110oan M\u00f4n), beholding precious unearthed artefacts, exploring Building D67 and the two secret bunkers of the Headquarters, offering incense to pay tribute to the 52 ancestral kings, experiencing the well water in the royal palace, etc.<\/p>\n

On the site of the Imperial Citadel, counters have also been set up to provide tourists and travel agencies with further information; training has been administered for tour guides so as to make sure the content introduced to the sightseeing public is standardized according to the roadmap that had been devised.<\/p>\n

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North Gate, the only citadel gate that remains of the Hanoi Citadel \u00a0of the Nguyen\u00a0 Dynasty (photo courtesy: L\u01b0u Ph\u01b0\u01a1ng B\u00ecnh.)<\/em><\/p>\n

In response to the stimulus package for domestic tourism in the wake of the Covid -19 pandemic, the Th\u0103ng Long Imperial Citael heritage site has given tourists the following preferential treatments: Free tour guide and site interpretation for groups of 15 tourists or above, free parking for sightseeing delegations travelling in 16-seat vehicles. In addition, there are the following concessionary combo packages for tourists travelling in groups of more than 50:<\/p>\n